#Shion fenty platform series#

Ĭomments, questions or feedback? Email us at. To receive the Vogue Business newsletter, sign up here. “The brand strikes a unique balance between affordability, fashion and comfort, stands deeply for inclusivity and diversity, and has differentiated itself by building an extraordinary level of affinity and unmatched customer loyalty,” says Jon Owsley, co-managing partner of L Catterton’s growth fund. The company does not disclose specific sales figures.

#Shion fenty platform series#

Savage X Fenty’s Series B financing of $115 million, meanwhile, comes on the heels of 200 per cent revenue growth in 2020. “Beauty would also entail lower fixed costs to operate, than a fully fledged fashion maison,” he says. LVMH’s beauty ventures have the help of Sephora, the speciality beauty retailer in the company’s portfolio that, Solca says, works as a type of mothership for smaller beauty brands to launch and develop. Fenty Beauty, which launched in 2017, was an instant success, reached revenue of €500 million in 2018. You can listen to this episode in a variety of formats including Google Podcasts, Spotify, Pocket Casts, Radio Public and Apple Podcasts. beauty and lingerie) is evidence of the paramount challenge in creating a luxury brand from scratch, even for the world’s largest luxury conglomerate and a global celebrity who counts 90.8 million Instagram followers.īeauty and lingerie offer more promise. Join the conversation this week as Brent sits down with Shion Fenty as they talk about different methods and strategies. The move to focus on lower price point categories (i.e. While Fenty Beauty is backed by LVMH’s beauty incubator Kendo, Savage X Fenty was launched as a joint venture between Rihanna and TechStyle Fashion Group. To remedy this I ordered The 8 1/2 instead of 8 and the fit was perfect. I usually wear a size 8 but like all my other Puma platform sneakers they tend to fun a half size small. It came with a Fenty labelled shoe bag and an additional pair of shoe lace. “LVMH and Rihanna reaffirm their ambition to concentrate on the growth and long-term development of the Fenty ecosystem focusing on cosmetics, skincare and lingerie,” LVMH stated. One of my favourite platform sneakers Puma tends to lead in this style. The announcement coincided with the completion of a $115 million funding round for Rihanna’s lingerie line Savage X Fenty, led by L Catterton, the private equity firm backed by LVMH. Virginia Congressional candidate Shion Fenty explains the issues effecting her district and what she can bring to the table in Congress with her.

While the Fenty fashion house has faltered, the Rihanna-led Fenty beauty and lingerie lines have proven that other brand avenues are fruitful partnerships. Shion Fenty’s American Story The liberty movement is wide and varied in the marketplace of ideas, and everyday new leaders are coming up in order to bring freedom oriented solutions to the table. “Rihanna and LVMH have jointly made the decision to put on hold the ready-to-wear activity based in Europe, pending better conditions,” LVMH said in a statement on Wednesday.

Less than two years after its debut, LVMH and Rihanna’s fashion brand, Fenty, is on ice.